giffgaff™ – Social Media Newsroom

It’s great to know people are saying good things about us online but it’s even better when we can share it. So here is a list of some of the articles about giffgaff and links so you can read the whole article.

12 February 2012 Money Made Easy: Five-minute guide to… Mobile phone contracts

A guide to the pros and cons of smartphone contracts – choosing giffgaff is their top tip!

Alexandra Goss, Sunday Times

10th February 2012 How to save money on a smartphone

Here are some general tips to help you save money, whether buying or using a smartphone.

Hannah Bouckley, MSN Online

1st February 2012 BlackBerry service introduced by UK MVNO giffgaff

The giffgaff virtual mobile network operation, which runs on O2’s UK network, has introduced BlackBerry services today. There’s now a ‘goodybag’ tariff option that enables customers to use a full range of BlackBerry services, including BlackBerry Messenger and ‘push’ email, for an additional £3 per month.

The Fonecast, Fonecast Online

31st January 2012 Businesses should take a leaf out of Giffgaff’s book

Mobile operator Giffgaff is still seeing significant member growth, proving that a business model that puts community at its heart really can prevail.

Charlotte McLeny, NMA Online

26th January 2012 Wood Green hens find a new home with Changing Rooms’ Laurence Llewelyn-Bown

HALF a dozen hens from Godmanchester-based animal charity have found new place to rest their feathers at the Cirencester home of flamboyant interior designer Laurence Llewellyn-Bowen.

24th January 2012 How to save it…

Use gizmos to cut electricity costs, cash in by complaining, answer a cut-price mobile provider’s call and log in to lots of free stuff.

Lucy Tobin, Evening Standard Online

20th January 2012 When consumer word of mouth pays off

Marketers know the power of word-of-mouth recommendations and pay large sums to get consumers to promote their brands

Emma Lunn, Guardian Online

2 January, 2012 giffgaff to launch support for blackberry devicer with £3/ month add on

Ken’s Tech Tips

31 December 2011 Buying Guide: Which iPhone should you buy?

Gadgets & Tech Online

24 December 2011 Mobile Review of The Year 2011: Part 1

Ken’s tech tips

11 December 2011 Eager for an iphone? Rent one

Sunday Times, Alexandra Goss

7 December 2011 Check out the video highlights from this year’s DBSS 

U Talk Marketing, DBSS highlights

13 October 2011 giffgaff Unlocks Tethering Potential With Gigabags Mobile Data Plans

Gizmodo, Gary Cutluck

Budget people-powered mobile network GiffGaff is about to launch a new product it’s calling Gigabags — a data-only SIM package built specifically for mobile web users.

4 August 2011 I can’t stop clucking over my rescue hens

The Express, Fiona Webster

Daily Mirror, Tricia Phillips

The Independent, Kevin Rawlinson

A woman whose handset was stolen in a bar found that her insurance didn’t cover theft without violence.

4 May 2011 Big moans on phones

Daily Star reporter, Daily Star

MOBILE phone users feel they are “held hostage” by providers because of the cost of switching networks.

7 June, 2011: Best mobile internet deals for PAYG phones

Kate Palmer, this is money

Michael House, Mobile News

MVNO chief executive says networks are preventing consumer choice by issuing locked handsets. UK mobile consumers are being held hostage by operators according to  GiffGaff chief executive Mike Fairman after YouGov research revealed 25 million consumers currently have locked handsets.

4 May, 2011: 55% of mobile users miss cheapest because their handset is locked

By Rebecca Smithers, The Guardian

More than half of Britain’s mobile phone users are unable to access the cheapest deals because their handset is locked to a single mobile provider, a survey claims.

The YouGov research reveals that more than half (55%) of mobile customers – an estimated 25 million people – own locked handsets which prevent them from freely switching to an alternative network’s sim cards. 

 28 April, 2011: When personal crosses the line into pushy

Lucy Handley, Marketing Week

Not long after mobile network Three announced a new unlimited data tariff, T-Mobile decided to slash its standard allowances to 500mb. Going this way, the major networks might as well publicly invite their heaviest users, on whom they routinely make a massive loss, to go join and thereby sink the minnow Three.

So just as a few years ago the battle was over the number of minutes on a mobile tariff, now data is the new gold. Users think they need loads; networks want to give them as little as they think they can get away with. Honourable exceptions Three and Giffgaff clearly see this gap as a clear marketing opportunity.

12 January, 2011: Why mobile data allowances are enough for most of us
By Charles Arthur, Guardian

Smartphone users on T-Mobile’s network are threatening to cancel their contracts and leave after the network told them that their data plans will be uniformly capped at 500MB a month on 1 February – a reduction in some cases of 83% from the 3GB that some Android phones were allowed.

12 October, 2010: Initial impressions of giffgaff
By Toby Treacher

At last week’s event hosted by Lithium, I caught up with Robbie Hearn and Mike Fairman about giffgaff. A community run (but privately owned) mobile operator using O2′s network in the UK. The idea is that with no call centres and a SIM only product (you will need to bring your own unlocked mobile phone) giffgaff can provide a cheaper, and better mobile service.

26 August, 2010: Building a community is key to brand development
By MaryLou Costa, Marketing Week

The word “community” used to conjure up images of ladies baking cakes for a church or school fair. But in the online world, communities are not being formed for the purpose of providing funds for a good cause, they are serious tools for brands to use as part of their marketing strategies.

25 August, 2010: Big Society alread exists – it’s called social media
By Mark Choueke, Marketing Week

So, with full knowledge that he’s going to spend the rest of the week hauling me over the coals with 10 different types of watertight evidence that my arguments suck, I hereby state that I disagree with his column this week on the uselessness of social media to brands.

13 August, 2010: giffgaff goes from strength to strength
By Jonathan Jensen, Sevendotzero

A few weeks ago I switched my main personal number to giffgaff and today I ported our third family number to giffgaff. Why? For the first time I’d found a mobile operator that seemed to reflect my values and requirements.

19 July, 2010: A hug from the Gaffer
By David Pittman, Mobile News

O2 ‘community MVNO’ Giffgaff deploys a wiki-style that allows its members to interact, help and recruit other users. And it has created some wacky marketing to raise its name. David Pittman meets an MVNO like no other.

29 June, 2010: Five minutes with Gav Thompson giffgaff founder
By Vikki Chowney, The Really Mobile Project

giffgaff is a recent arrival in the UK – a ‘virtual’ mobile network operator using O2′s network that rewards its customers for helping to run the service (we covered the launch back in November) – so we were keen to find out from the man behind it all how it’s all been going since then…